PS
Rally Driver · Coach · FIA ERC · Argentina

Paulo Soria

From Gualeguaychú to the European stage. Returning to competition at Hellendoorn 2026.

2nd
ERC Cup 2021
2x
ERC Race winner
5+
Years ERC
FIA ERC· RALLY ARGENTINO· HELLENDOORN 2026· CLIO RALLY3· GUALEGUAYCHÚ· UTRECHT· @PAULOSORIARALLY· FIA ERC· RALLY ARGENTINO· HELLENDOORN 2026· CLIO RALLY3· GUALEGUAYCHÚ· UTRECHT· @PAULOSORIARALLY·
The driver

Born to
compete

Paulo Soria grew up in Gualeguaychú, Argentina, where he discovered rally at a young age. Starting in the national championship, he quickly proved his natural talent on both gravel and tarmac.

At just 25, he made the leap to Europe — competing in the FIA European Rally Championship with Toksport WRT, one of the continent's top teams. Racing a Renault Clio Rally5, he claimed victories in Poland and Hungary, finishing runner-up in the ERC Cup by just two points.

In 2023, he became an official Renault factory driver, debuting the new Clio Rally3 — the brand's first four-wheel-drive competition car — in the ERC. Now based in Utrecht, he is making his highly anticipated return to racing at Hellendoorn Rally 2026.

Origin Gualeguaychú, Argentina
Based Utrecht, Netherlands
Born 18 October 1994
Car 2026 Renault Clio Rally3
Team WDM-Motorsport
License FIA International
Social @paulosoriarally
Track record

Career
highlights

2021
ERC Cup Runner-up
Finished 2nd in the FIA ERC Cup by just 2 points. Victories in Poland and Hungary. 10 of 13 stages won in the final round.
FIA ERC
2022
Clio Trophy Champion
Won the Clio Trophy by Toksport WRT, earning an official Renault factory seat for the following season.
TOKSPORT WRT
2023
Official Renault Driver
Became Renault's official ERC driver, debuting the new Clio Rally3 — the brand's first 4WD rally car — in international competition.
RENAULT FACTORY
2020
European Debut
Moved from Argentina to Europe at 25. Competed in the Italian Rally Championship before a WRC round in Sardinia.
WRC · SARDINIA
2019
National Champion
Won the Argentine Rally Championship Junior class (Ford Ka), establishing himself as one of Argentina's top young rally talents.
RALLY ARGENTINO
2026
The Return
Back behind the wheel at Hellendoorn — the Netherlands' greatest rally. A story of determination, passion, and coming home.
HELLENDOORN
The comeback race

Hellendoorn
2026

EUROL
HELLENDOORN
Rally 2026 · 44th edition
Date 18–19 September 2026
Location Hellendoorn, Overijssel
Car Renault Clio Rally3
Team WDM-Motorsport
Edition 44th · Biggest rally in NL

The Eurol Hellendoorn Rally is the Netherlands' most spectacular motorsport event — known for passionate crowds, challenging stages, and an electric atmosphere that rivals any European rally.

For Paulo, this is more than a race. After years away from the sport, Hellendoorn 2026 is the comeback — a full-circle moment for a driver who left Argentina to conquer Europe and is now returning to the sport in his adopted home country.

This is a story that writes itself: an Argentine driver living in Utrecht, racing at the Netherlands' biggest rally, backed by sponsors who believe in the sport and the story. Maximum visibility, maximum impact.

Be part of the story
Rally Academy

Driver
Coach

"Coaching is an ongoing process. Sometimes progress is gradual, other times rapid. The important thing is to be present: to listen, observe, and carefully analyze every detail of what happens inside and outside the car."

— Paulo Soria

Beyond competing at the highest level, Paulo works as a professional rally coach — helping drivers from Argentina, Uruguay, Turkey, Chile and Europe develop their technique, pace notes, and mental performance.

His methodology is integrated and personalized: mental, technical, and physical performance evolve together. The goal is not just faster times, but a clearer, more conscious, and more effective way of racing.

Teams worked with
Renault Alpine Skoda Motorsport Toksport WRT M-Sport Poland Michelin Pirelli Hankook MRF Tyres Ford Motorsport Turkey Gianni Motorsport 33Rally Competición Delta Rally PAST Racing Motosport Italia
Drivers coached
Çağlayan Çelik (TR) Pablo Cuadrado (UY) Carlos Prieto (CL) Emiliano Biondi (AR) Federico Quintela (UY) Ramiro Gandolfo (AR) Juan M. Casella (UY) Pablo Rezk Jr. (UY) Fernando Muller (AR) Juan D. Ayarza (AR)
What I work on
01
Technique & Driving
In-car coaching during testing. Real-time observation of driving style with precise, actionable feedback.
  • Direct in-car observation
  • Braking, cornering & exit analysis
  • Data & video review
  • Run comparisons
02
Pacenotes System
One of the cornerstones for consistency, confidence and speed. Evaluation, redesign and optimization of the driver's note system.
  • 100% descriptive approach
  • Corner angle & length precision
  • Pace change management
  • ES · EN · IT · FR · FI
03
Mental Coaching
Personalized support before and during rallies. Managing pressure, expectations, and emotions in demanding conditions.
  • Pre-event mental preparation
  • In-race emotional management
  • Confidence & fluidity building
  • Personalized approach
Coaching packages
Online
Online
€200
Per session
  • Video analysis & feedback
  • Pacenotes review
  • Strategy consultation
Get in touch
Test days
Test Pack
€500/900
1 day / 2 days (–10%)
  • In-car driving coaching
  • Pacenotes preparation
  • Video & data analysis
  • Setup fine-tuning
Get in touch
Sponsor reach

Your brand,
two continents

9K+
Facebook followers
2x
Media markets (NL + AR)
44th
Edition · 10K+ spectators
3+
Press outlets covering return
Partnership packages

Sponsor
packages

Hellendoorn Rally 2026 starts in
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Days
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18 · 19 SEPTEMBER 2026 · HELLENDOORN

Verify my
track record

Every result, every stage, every season. All publicly verified. Click to check my full history before making any decision.

eWRC Results
Full rally results database
ewrc-results.com ↗
YouTube
Race footage & highlights
@PauloSoriaRally ↗
Instagram
Behind the scenes & updates
@paulosoriarally ↗
Facebook
9K+ followers · news & media
PauloSoriaRally ↗

Let's race together

Ready to put your brand on the car? Reach out and let's build something together.

paulogsoria@gmail.com
+31 627 546 843